I typically try to post informative information for car dealers here, but our days are all filled with people telling us how to do things, how to do things better, and so on. That can get old after a while and we all need the occasional break from the norm. Here is that break for you...
I enjoy looking for the worst-ever car dealer commercials. It's always tough to pick the worst, because once you get below a certain level of professionalism, they're all pretty close. Here are a few links to the worst of the worst:
Big Bob's Used Cars
Eagle Insurance
And a local commercial for me (Auto Connection) that is best summed up by a comment someone posted on YouTube: "I have seen only one car commercial worse than that. This is more low budget than the other one I've seen, but this one lacks the ability to make you want to murder people." The sad thing is that this dealer has upped the ante even more with their most recent commercials.
Sometimes when you wonder if you're doing a good job on marketing, you just have to sit back and be thankful you don't work for another dealership!
I want to thank you for this post. I'm in the middle of the last week of the month and we're running 12 hours days. It's been a long month and a hard week. I needed this. I always get a good laugh out of these type of dealership advertisements. Makes me really appreciate my dealership.
ReplyDelete